Friday, February 25, 2011

Degree Project progress

I am trying to come up with a basic look and feel to the brand of my website. I want the colors to be very calm and inviting. I am also focusing on how you can categorize these colors and put them into groups. For example are the blue ones a photo, yellow a video, and pink just a text based experience? And maybe there are tags to the stories and once you enter them the dots cluster together to match your tags? The ripples around the circles represent the interaction of users. The more a story is liked or commented on the larger the circle grows. I am playing around with names but have not come up with anything yet. I want something to relate to the idea of growing together, embracing each other, sharing, ect.

Tuesday, February 22, 2011

Senior Show Bio

My name is Johnna Pasch. I enjoy the simple things in life such as watching people wipe out on treadmills, the beauty of awkward silence, and cute bug-eyed puppies. I am a creator at heart. I only joined girl scouts for the arts and crafts. I have learned to channel my passion for creating into graphic design. My design is a tool to create a feeling and tell a story. Please enjoy the senior show.

Monday, February 21, 2011

site direction

Going along with the theme of my portfolio I have taken clips of my work for my homepage. When you roll over the clips there will be a little animation on rollover. Once you click it will take you into the full project page. I have also kept my personality (which I find humorous) by linking the "I like" out to an actual reference. They will be videos or photos.

Friday, February 18, 2011

Artifact Direction

Thinking of my final artifact for my degree project was challenging. I decided that I really need to focus on the mood and feelings that are behind this. I want to be able to have a group of people share their feelings about caregiving. I got my initial idea from we feel fine.

I want to create a website that has a visual element floating around the screen. No order, structure to these things. You just click on one at random for a spark of happiness. Now taking a spin on this website I want it these things to be video,photo, or maybe just text. It can be all sorts of mediums. I also want these moments to be able to commented on, or "liked".

My goal to get people to want to be a part of this is give them some sort of award system. My thoughts are that after they do a set number of posts they will eventually get a poster in the mail of their information. A graphic element that shows their moments. But the kicker that brings this all together is it will also show how the community interacted with their moments. You will get to see how you have effected others and how
your happy moment has helped others have and share the same kind of moments.

My Thoughts now are focused on how to get these people to come to this site. Is it something thats placed in the work environment that directs them to the site? Is there a prize system involved in getting people here?

I want this site to feel happy, and light hearted. The images below are a visual inspiration to what I want this to look/ feel like.

sharing is caring

Sunday, February 6, 2011

Leave behind ideas

I have been doing a lot of thinking lately on branding myself. What I have realized is it usually really forced and I always feel like I am not representing myself correctly. I have decided just to start having fun and doing what I love to do... Someone is bound to appreciate it somewhere. When they do, I will work for them. End of story.

Idea 1: Create your own Desk Pet

I figure sometimes people in the professional world get caught up in their projects and daily routine. This is a rough sketch of the desk pet activity sheet. I thought it would be cool to have all these different parts you could mix and match to create your own pet. It could have a little stand to set on so someone could keep them out on their desk. When they look at it they will think hey, I got that from Johnna. She was cool.

Idea 2: Flip Book / Accordion Comic

This is a little flip book of a character I will create. He can pop up and say something silly, do something cute like stick his tongue out at you , and then go away. When he goes away my name could be at the end with contact info. I was thinking a flip book may be a lot of production work, but I could be wrong... If it is too much production work It could easily be turned into an accordion comic. It wouldn't be as cool, but its an idea.

Wednesday, February 2, 2011

Snow Day

So during my snow day I felt I should take advantage of the downtime and think of a design for my small soy candle business. My friend and I are going to start selling home made soy candles so I figured it needed a brand. I got to a point where I got tired of looking at it but here it is so far. Any advice/crit is always needed :) I was working with the idea of the phenix representing fire, flame, rebirth. I am not really sure at this point....